Simon Lawder’s career in advertising and his subsequent work lecturing and coaching on ethical leadership have given him plenty of opportunity to observe the great and the good (and the bad) at close quarters. He likes to base his writing on what he calls “one of the big questions”.
With his long-term partner Catriona, Simon now lives and writes in Somerset. A rugby fanatic who speaks fluent French, he cooks other people’s recipes, is passionate about local communities running their own affairs, and really should lose some weight.
“In whatever I’m doing, I try always to stick to my formula for personal fulfillment: Trust, Passion and Fun, in equal measure. It doesn’t work every time but when it does …”